June 29, 2009

Easy-To-Use Email, Web Services for Seniors

FamiliLink is a new company that empowers family members to connect easily with their non tech savvy aging loved ones and help them with caring support. While other websites and software offerings focus primarily on caregiving resources and support, FamiliLink’s purpose is to improve the communication between the family members and their aging loved ones.

FamiliLink empowers family members to provide care support and include older loved ones in their digital lives. Communication and engagement are vital for successful aging in the home. Appropriate communication between seniors, their family members and caregivers creates connected relationships and participation in society. FamiliLink succeeds on both fronts.
It connects and keeps seniors in the digital loop while allowing caring support from their family and caregivers.

Adults over the age of 80 are the fastest growing segment of the population, and their care is falling squarely on the shoulders of their baby boomer children, some 77 million strong. Often referred to as the “sandwich generation” they care for their aging parents as well as their children.

Unlike other websites for seniors as well as standard social media sites, FamiliLink does not require the users to become part of a social network or join another family group site, or to change their regular online behavior in order to stay connected and part of the lives of their friends and family.

Family members are looking for ways to include their aging loved ones in their digital lives and help with (remote) care support using the Internet and modern technology. However there are two main barriers that prevent seniors from doing so: The Internet itself is too complex to navigate for many seniors, and there is a communication gap between generations.

More frequently now seniors are going online; however, their main communication tool is email. Their younger family members and friends are using a variety of communication methods and social network sites: texting, social media, photo and video sharing. It’s hard for many seniors to keep up. FamiliLink overcomes these barriers and keeps the senior in the digital loop with a simple, senior-friendly interface, letting their family members keep their preferred modes of communication. FamiliLink brings all the digital content of videos and photos together with medication reminders and health tips together at one simple, intuitive website for the older adult.

For more information visit www.famililink.com.

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